BLYFT
Jan 2025 — PresentCo-founder
Marketing & technology agency. SEO, Instagram carousels, brand strategy, digital marketing. Currently building BLYFT CRM — an all-in-one startup management platform.
Next.js · Convex · Clerk · Vercel
Mumbai · est. Bundi, Rajasthan
Ritish Maheshwari.
Builder. Operator. 20-year-old figuring it out in public.
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01
About
I build things. Not because I have to — because I can't stop.
Started with Online Shopee at 16 — an e-commerce app that hit #81 on the Play Store. Since then, co-founded Indiq Threads (a clothing brand), launched BLYFT (a marketing & tech agency), and stepped into the operator seat at Pocket Fund — a micro-PE firm where I now work on product strategy.
I'm 20, in my second year of BMS at Sydenham. Building a custom CRM for startups on the side, writing about AI and entrepreneurship, and sharing the journey on Instagram.
I believe the best founders are obsessive learners who ship early and iterate fast. That's the game I'm playing.
02
Work
Pocket Fund
Sep 2025 — PresentProduct Management Intern · Founder's Office
Micro private equity firm in Mumbai. Working on product strategy, internal tooling, and operator-side workflows across portfolio companies.
Product · Strategy · Ops
Online Shopee
Feb 2022 — Dec 2024Founder
E-commerce application that ranked #81 on the Google Play Store. Built at 16. Followed by Online Shopee Services (2022–2024).
Mobile · E-commerce · Growth
Indiq Threads
Sep 2024 — Feb 2025Co-founder
Clothing brand — oversized tees and custom design prints. Built the brand, ran ops, learned the unit economics of physical goods.
Brand · D2C · Apparel
Bennett Coleman / Times of India
May — Jul 2025Finance Intern · Treasury, FP&A, Banking Ops
Inside one of India's largest media houses — treasury operations, financial planning, banking workflows.
FP&A · Treasury · Banking
Sydenham BMS Society
Aug 2024 — Apr 2025Vice Head of Design & Creativity
Led the design vertical for one of Mumbai's oldest commerce college societies.
Design · Leadership
03
Skills & Credentials
Product & Strategy
- Product Management
- CRM Strategy & Productization
- Brand Strategy
Growth & Marketing
- Digital Marketing & SEO
- Content Creation
- Community Building
Finance
- FP&A
- Treasury
- Banking Operations
Build
- Next.js · Convex · Clerk
- Vercel
- Power BI
Certifications & Awards
Google Digital Marketing & E-commerce
Power BI Workshop · Microsoft
SEBI Investor Certification
Accenture Nordics Consultant Simulation
2nd Prize · Sustainable Development Goals
04
Let's talk
Building something? Want to collaborate? Or just curious about the journey from Bundi to Mumbai? Pick a slot — coffee's on me (virtually).